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Expected Delivery: 04.21.25

J E S U S | B. O. A. T.

+ introduction

In the annals of history, we often find great leaders and spiritual figures who lay the foundations of institutions, building edifices of faith and doctrines to guide their followers. But there was one extraordinary individual who defied convention, whose ministry was unlike any other. Jesus didn’t set up institutions; instead, he embarked on a journey that led him from bar to bar.

Bartenders, the unsung priests of our world, traverse the realms of human experience with an open heart and a listening ear. In the dimly lit corners of their establishments, they become not just purveyors of spirits but also purveyors of understanding. They are the bridge between strangers, the silent saviors of countless souls who come to them seeking solace, camaraderie, or simply a momentary escape from life’s burdens.

Bartenders don’t judge; they accept. They provide drinks not just for the thirsty but for the weary, the heartbroken, the joyous celebrants, and those grieving the sorrows of life. In the world of the bar, there is no discrimination based on gender, race, politics, or beliefs. Bartenders are the embodiment of unconditional acceptance, the embodiment of grace in a glass. They listen to the stories of their patrons, tales of triumph and tragedy, laughter and tears. Bartenders are more than mixologists; they are priests, prophets, psychologists, and philosophers rolled into one. They are the keepers of the tavern’s lore, the confidants of the loneliest hearts, and the companions to the wandering souls who seek refuge in the sanctuary of their bar.

But as we embark on this exploration, we will discover that Jesus was the ultimate Bartender of All Time—(the “B.O.A.T.”). He, too, was a wanderer, a listener, a healer of the human spirit. Like bartenders, he accepted all who came to him, regardless of their station in life or their past deeds. He provided sustenance not only for the body but for the soul, turning water into wine, and offering the cup of salvation to all who thirsted. Prepare to embark on a unique journey—an odyssey that will reveal the spiritual libations served by the ultimate bartender, Jesus Christ. In the stories and teachings that follow, we will encounter not just a historical figure but a profound source of hope, redemption, and everlasting love—a source that transcends time and welcomes all into its embrace.

J E S U S | B. O. A. T.

+ overview

Dive into the provocative narrative of Jesus—B.O.A.T., where business leader Edward Oh Kim, the CEO of Keirsey—a human behavior research company, unveils an audacious portrayal of Jesus’s life as a human being. Stripping away centuries of theological overlays, this book presents Jesus as a “son of humanity”—relatable, engaging, and raw. Through unfiltered dialogues in bars, lounges, and cafes, Edward challenges entrenched religious doctrines, redefining the divine and questioning the very fabric of traditional beliefs. Jesus—B.O.A.T. introduces us to Jesus—the “Bartender of All Time."

This book disrupts conventional religious categorizations, offering a fresh lens through which skeptics, agnostics, atheists, and the spiritually disillusioned can explore the life of Jesus. Edward's unique perspective as a business leader who almost walked the path of an ordained minister enables him to critique and tear down historical theology and traditions with the same rigor as analyzing a business case. Prepare for a journey that not only illuminates Jesus's extraordinary human life but also exemplifies the untapped potential within us all.

This book is poised to stir controversy and debate, challenging readers to see Jesus as a beacon of authenticity and resilience. It invites you to embrace a life of purpose, free from the constraints imposed by traditional religious dogma, and to discover the divine in the ordinary. This is more than a book; it’s a call to celebrate the essence of human connection, one conversation at a time. Whether you are behind the bar or simply seeking a deeper understanding of life’s greatest mysteries, Jesus—B.O.A.T. is a must-read.

J E S U S | B. O. A. T.

+ dedication

To all the bartenders of the world who
have made a difference in people’s lives.

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